1/25/2025

Troubleshooting Shopify’s 30-Product Limit on Basic Plans

Running a Shopify store is a great way to leap into eCommerce, but many store owners face challenges. One common hurdle encountered by newcomers is the notorious 30-product limit on the Shopify Basic Plan. Let’s dig deep into this and explore how to troubleshoot this limitation effectively while considering Shopify's plan features.

Understanding Shopify’s Product Limitations

Shopify has a range of pricing plans designed to cater to different business needs. The Basic Plan, priced at around $29 per month, offers a number of features that are compelling for small businesses. However, the notable limitation of 30 products per page often frustrates users who wish to display and categorize a larger inventory.
To clarify, the 30-product limit is not a hard cap on the total number of products you can have in your store. Instead, it's tied to how many products can be displayed on a single page of your online store.

Why Does This Happen?

Many store owners believe that the limitation significantly restricts their store's efficiency, but this number isn't arbitrary. It stems from performance optimizations aimed at ensuring that the load times for your visitors remain minimal and the overall site performance stays top-notch.
Shopify's intent here is to provide a smoother user experience, both for the store owner setting things up and the customers visiting the site to browse and buy. The Dawn theme, for instance, may also suggest 10-199 products; however, many find themselves navigating around this constraint.

Steps to Troubleshoot the 30-Product Limit

1. Utilizing Collections Efficiently

Rather than attempting to display all your products in one go or on one page, take advantage of collections. Create collections to segment your products logically, and then display a selection of your catalog in different collections based on product type, seasonal offers, or promotions.
  • Grouping Similar Products: For example, if you're a clothing retailer, you could have collections for tops, pants, and accessories. Each collection can then display up to 30 products, keeping your pages tidy and manageable.

2. Consider Pagination Options

The Dawn theme and other popular Shopify themes offer pagination options. This means you can extend product visibility across multiple pages. Check your Theme Settings to enable pagination on your collection pages.
  • Page Navigation: Users can navigate to see more products without overwhelming them on a single page.

3. Customizing Theme Code

A more technical approach could involve modifying your theme's code to adjust the number of products shown per page. This would require some knowledge of Liquid (Shopify’s templating language) and JavaScript to get the pagination just right.
  • Editing Code: Dive into your theme editor to find the
    1 collection-template.liquid
    or similar template files tied to your collections. This typically isn’t for the faint of heart, but many find success following community forums like the Shopify Community for guidance on coding specifics.

4. Using Apps to Bypass Limitations

The Shopify App Store is brimming with applications designed expressly to navigate such limitations. Some of these apps enhance the product displaying process, streamlining how products are managed on your store.
  • Popular Apps: Apps such as Bulk Product Edit or Infinite Options tend to help in both organizing and displaying products in a user-friendly manner without facing harsh limitations imposed by default settings.

5. Contacting Shopify Support

If you're continuously facing challenges despite these tricks, reaching out to Shopify Support can often reveal the best course of action. Whether you need adjustments, clarifications on your limits, or age-old tech guidance, reaching out can be fruitful.
  • Support Channels: Utilize the handy resources available, whether it's through support tickets or their community forums.

6. Upgrading Your Plan

When all else fails, or if your business is thriving and ready for an upgrade, consider moving to Shopify's higher tier plans like the Shopify plan starting at $79/month. This plan allows more extensive product visibility and other features such as 21 staff accounts. While this commitment does mean more expense, it also results in greater capabilities for your growing inventory.

Leveraging Arsturn to Enhance Your Shopify Experience

Speaking of growing your Shopify store effectively, you shouldn't overlook how incorporating chatbot technology can transform your eCommerce experience. Arsturn allows you to create custom AI chatbots that engage your audience before they even make a purchase. This can help in reducing customer inquiries about product availability and features.

Key Benefits of Using Arsturn for Your Store:

  • Instant Responses: Keep your audience informed by instantly answering their queries with your customized chatbots.
  • Easy Integration: Integrate a chatbot onto your website without extensive tech skills – just paste a widget snippet!
  • Insightful Analytics: Gain valuable insights into customer interactions, allowing you to refine your product offerings and customer service.
  • Customizable Experience: Tailor your chatbot’s look and functionality to reflect your branding.
  • 24/7 Support: This continual engagement helps in increasing conversion rates and customer satisfaction.

Conclusion

The 30-product limit on Shopify’s Basic Plan may seem daunting at first glance, but with creative thinking and strategic use of collections, pagination, apps, and support, you can navigate these limitations with ease. And don’t forget about enhancing your customer interactions with Arsturn’s powerful conversational AI chatbots that can help save time while improving engagement and satisfaction.
Start thinking outside the box with your product listings, engage your audience effectively, and find ways to blossom in the world of eCommerce. Don’t let limits define your business; instead, use them as stepping stones to build a successful online store!

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